Unicorn Summer Client Forum - Top Takeaways
Yesterday we held our Unicorn Summer Client Forum and welcomed over 70 guests to the O2 Intercontinental Hotel, North Greenwich. It was a busy day, jam packed with a variety of topics for guests to choose from, including three ‘pick and mix’ sessions covering a range of topics from employee engagement to compliance and regulatory changes, such as GDPR and MiFID II. The day closed with a key note session about Behaviour Change and Engagement from Nigel Linacre, co-founder of Extraordinary Leadership and Lead Now.
Here’s our top takeaways from the day:
1. Mobile learning needs to fit into people’s lives in a way they are already familiar with. Chris Tedd, Unicorn's Strategic Content Consultant, opened by explaining how self-focused and self-driven learning is a key consideration for eLearning. Continuing the theme from the Spring Client Forum where Mike Hawkyard, Amuzo Games MD shared insight around mobile moments, Chris revisited mobile as a theme during his session about content and apps. He discussed how mobile learning needs to fit into people’s lives in a way they are already familiar with: small nuggets of information, that are accessible at the point of need ('just in time'.)
Chris then went on to explain how apps can help with behavioural change, especially when we look at topics such as compliance training, where learners are typically disengaged with pushed content. For compliance topics and knowledge recall, such as product or company information an app, such as minds-i or QuizCom can help engage learners by creating short, sharp, bite size pieces of information - making content more engaging, fun and easy to digest.
2. Why make someone sit through 60 minutes of content for them to forget it? On the content side, Chris explained making time to review old content is a worthwhile exercise, especially where these courses are lengthy in duration. This older content may need to be modernised and brought up to date to ensure it's in line with branding and company values, however the length of these courses must be a key consideration. In the past it was quite common for eLearning courses to be anything up to 60 minutes, whereas now this isn't something that would be dreamed of.
It's a good idea to re-purpose these longer sessions and chop them up into little bite size chunks of information, which will enable an improvement of knowledge retention and engagement from learners. It’s also quite possible to retain some of the assets in these older courses and reuse them, especially eLearning featuring videos.
3. Create an environment where employees feel empowered to self-direct their own development. Nadine Vaughan, eLearning Consultant, The Co-op Bank and Fal Naik, Development Manager, Paragon gave insightful accounts of the relaunches of each of their organisations learning management systems. In both instances, Unicorn LMS had been introduced to help with compliance and regulatory eLearning and both organisations wanted to flip this on its head and use the LMS to help drive employee engagement. Nadine outlined their key objectives, self serve training, simple and easy to use and it must drive empowered colleagues to use the LMS for their own self development. Throughout the re-launch Nadine explained how communication and Exec support was key and was accomplished through a variety of activities including roadshows, wiki pages, champs, floor walking, workshops, FAQ’s and 1-2-1 support to name a few! By engaging with management and people leaders and ensuring her team were accessible for questions and queries The Co-op Bank was able to successfully able to relaunch their LMS and agree a road map for the next two years.
Fal, explained how Paragon's first step was to invite managers to focus groups, through this they were able to identify key issues such as staff wanting all appraisal information to be available in one place through the LMS. Another key consideration was to create a careers section, where employees could have a one stop shop for all careers information, including descriptions about roles and information for employees on key skills they would need to progress into this role. Part of the roll out was the addition of another new feature, whereby videos of employees outlining their career journeys and previous experiences were also featured in the careers section. Fal went on to explain how they wanted to ensure fresh content continues to be added to the LMS, ensuring employees continue to be engaged with the LMS. The relaunch of the LMS and specifically the careers section has enabled employees to have robust conversations with their managers about their professional development and set realistic goals.
4. P = p – i. In the Behaviour Change and Engagement session Nigel Linacre, Co-founder of Extraordinary Leadership and Lead Now outlined sports coach Tim Gallwey’s performance equation: Performance = potential – interference. Nigel explained how every person has their own limits and ceiling of capability, but quite often this ceiling isn’t reached, so why is this? Interference can play a part and this can be both external and internal. External events, for example, might be the weather or politics and are generally things outside of your control. Internal is the persons own thoughts or inner voice.
Although there's not much that can done about external interference, internal interference can be modified through changing someone's beliefs. These beliefs, which may be either positive (i can do this well) or negative (i don't know how to do this), can often been seen physiologically. Nigel then went on to demonstrate his point by asking a member of the audience to join him on stage. The guest was asked to raise one arm and repeat ‘strong, powerful, firm’. Nigel then attempted to push the participants arm down and was unable to do so. The participant was then asked to repeat ‘weak, miserable, poor’ and Nigel was able to push the participants arm down with ease, illustrating that how we feel and our beliefs ultimately effect our performance.
5. We are in an educational revolution. Nigel enthuses that it’s one of the most exciting times to be in the education sector. Learners now want to learn ‘what I want, when I want it, where I want it, with whom I want it’. He then goes on to say there has been a distinct shift in focus from push to pull, synchronous to asynchronous, closed to open, teacher to pupil to anyone and anyone.
Nigel focuses on teacher to learner to any learner, where he discusses peer to peer learning through social media such a YouTube, where anyone can be a teacher and anyone can be a learner and these roles are interchangeable. Nigel also gives another example of how in the past typically parents would be the teachers in a parent/child relationship, but that this has now distinctly shifted and he often is taught by his daughter on topics such as social media. These points illustrate learning trends we've discussed on this blog before and how social, peer-to-peer learning is the norm these days in peoples person lives and therefore organisations should try to integrate this form of learning into their organisations.
6. Good systems will get you so far, but it is people who will keep you compliant. Training should be top of the agenda for the regulation(s) that affect your staff, including your senior managers and Board. In our compliance session, Philippa and Julia, SME Partners at FSTP held a mock interview, Philippa, playing the role of an FCA inspector, and Julia, in the guise of an ill-informed bank CEO. This left delegates in no doubt as to the implications of not being able to answer questions on their policies, procedures, systems and protocols around three large, topical pieces of regulation. Therefore, ensuring all employees of all levels complete comprehensive compliance training is critical to any organisation.
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